Webhook Integration

Connect Boei with 1000+ other services like CRM systems and email marketing tools using webhooks.

How to get there: Go to Setup → Widget in the top menu → click your widget → click on a channel → scroll to its Webhook setting.

How Webhooks Work

When a customer submits a form or interacts with your widget, Boei can send that data to other services:

  1. Customer fills in a form
  2. Boei validates the data and sends a webhook
  3. A glue service (like Zapier) captures the webhook
  4. The glue service creates an action (like adding a subscriber)

Setting Up Webhooks

Using a Glue Service

Connect Boei to other apps using services like:

Configuration Steps

  1. Create an automation in your glue service
  2. Set it to receive a webhook
  3. Copy the webhook URL
  4. Paste it into your Boei widget settings
  5. Map the fields (e.g., Email = Email)

Webhook Data

Different widgets send different data. Here are examples:

Contact Form

{
    "timestamp": "2021-05-16T17:43:44.034777Z",
    "name": "John Doe",
    "email": "john@example.com",
    "phone": "+1234567890",
    "message": "I have a question about...",
    "page_title": "Contact Us",
    "page_url": "yoursite.com/contact"
}

Newsletter Signup

{
    "timestamp": "2021-05-16T17:43:44.034777Z",
    "gdpr_checked": "true",
    "name": "Jane Smith",
    "email": "jane@example.com",
    "page_title": "Home",
    "page_url": "yoursite.com"
}

Feedback Form

{
    "timestamp": "2021-05-16T17:39:35.500695Z",
    "feedback": "5/5",
    "comment": "Great service!",
    "page_title": "Thank You",
    "page_url": "yoursite.com/thanks"
}

Common Integrations

Use webhooks to connect Boei with:

  • Email marketing - Mailchimp, ConvertKit, ActiveCampaign
  • CRM systems - Salesforce, Pipedrive, Zoho CRM
  • E-commerce - Shopify, WooCommerce
  • Helpdesk - Zendesk, Freshdesk
  • Spreadsheets - Google Sheets, Airtable

Testing

After setting up:

  1. Submit a test form on your website
  2. Check if the data appears in your connected service
  3. Verify all fields are mapped correctly

Direct Integrations

Boei also offers direct integrations:

  • HubSpot - Sync contacts and tickets
  • Slack - Get notifications in channels
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